Last updated : June 3, 2026
This privacy policy describes how SHADY SQUID INK (SAS, RCS La Rochelle, SIRET 985 117 183 00014) collects, uses and protects your personal data within the Meduz application, in accordance with the General Data Protection Regulation (GDPR — Regulation EU 2016/679) and the French Data Protection Act (Loi Informatique et Libertés) as amended.
The Data Protection Officer (DPO) is Maxime DARRAS, reachable at [email protected].
Meduz collects the following data for the purposes indicated:
| Data | Purpose | Legal Basis |
|---|---|---|
| Email, Firebase identifier | Account creation and authentication | Performance of contract |
| Persona data (fictional first name, gender, character date of birth, player character orientation and relationship preferences) | Building the fictional game character, personalizing AI interactions, and verifying that the character is an adult (18+) | Performance of contract — game data associated with the account |
| Persona appearance and traits (optional) | Narrative enrichment of the fictional character | Performance of contract — game data |
| Messages and conversations | Provision of the interactive fiction service | Performance of contract |
| Extracted memories (RAG system) | Narrative continuity and story coherence | Performance of contract |
| FCM token (push notifications) | Sending notifications related to character activity | Consent |
| Advertising identifier, behavioral and interaction data for ad personalization (Google AdMob, Meta Audience Network, Pangle, Unity Ads, ironSource) | Display of personalized and relevant ads, app monetization | Consent |
| RevenueCat identifier, subscription status | Subscription management and feature access | Performance of contract |
| Web browsing data (GA4, Meta Pixel, TikTok Pixel) | Audience measurement and ad campaign optimization | Consent |
| API cost logs (anonymized) | Billing and internal optimization | Legitimate interest |
| Firebase Analytics events (navigation, interactions, sessions) | Improving user experience and audience measurement on mobile and web app — Retention: 14 months | Consent (GDPR Art. 6.1.a) |
| Vector embeddings (pgvector) derived from conversations | Contextual memory system (RAG) to personalize character responses — Retention: account lifetime | Contract execution (GDPR Art. 6.1.b) |
In Meduz, the user creates a fictional character (persona) to interact with the game universe. The information provided during onboarding (fictional first name, gender, date of birth, orientation, relationship preferences, personality traits, interests) is data attributed to this fictional character and does not constitute personal data of the actual user — it may not correspond to them.
This game data is processed on the basis of performance of the service contract. Providing it is voluntary: the persona can be configured freely and does not necessarily reflect the user's real identity.
The user can delete their persona at any time from the settings. Deletion results in the erasure of all associated data (conversations, memories, relationships).
Your data may be shared with the following processors, who act in accordance with our instructions and GDPR requirements:
| Processor | Country | Role | Transfer Safeguard |
|---|---|---|---|
| Firebase / Google LLC | United States | Authentication, hosting, analytics, push notifications | DPF + Google DPA |
| OVH SAS | France (EU) | Server hosting and media storage | Data in EU |
| RevenueCat Inc. | United States | Subscription management | Standard Contractual Clauses |
| OpenRouter Inc. | United States | Routing LLM requests to inference providers (Parasail, Mistral) | Standard Contractual Clauses |
| OpenAI LLC | United States | Semantic processing (memory) | DPF + OpenAI DPA |
| Google AdMob | United States | Targeted advertising (free plan) | DPF + ATT/UMP consent |
| Pangle (ByteDance Ltd.) | Singapore / China | Ad network (AdMob mediation) | SCCs + consent |
| Unity Technologies | United States | Ad network (AdMob mediation) | DPF + consent |
| ironSource (Unity Technologies) | United States | Ad network (AdMob mediation) | DPF + consent |
| Meta Audience Network (Meta Platforms, Inc.) | United States | Ad network (AdMob mediation) | DPF + consent |
| Google Analytics (GA4) | United States | Website audience measurement | DPF + cookie consent |
| Meta Platforms, Inc. | United States | Ad conversion tracking (Meta Pixel) | DPF + cookie consent |
| TikTok (ByteDance Ltd.) | Singapore / United States | Ad conversion tracking (TikTok Pixel) | Standard Contractual Clauses + cookie consent |
| PostHog, Inc. | European Union (hosting) | Product audience measurement, conversion funnels and session replay (analytics) | Data hosted in the EU (PostHog Cloud EU) + consent |
| AppsFlyer Ltd. | Israel | Marketing attribution and install measurement (mobile) | Adequacy decision (Israel) + consent |
Several of our processors are established in the United States. These transfers outside the EU are governed by:
These mechanisms ensure an adequate level of protection for your data.
Some conversational data (messages, AI context) is processed by servers located outside the European Union as part of AI response generation.
In accordance with the GDPR, you have the following rights regarding your personal data:
To exercise your rights, contact us at: [email protected]
We will respond within a maximum of one month (Art. 12 GDPR).
If you believe that your rights are not being respected, you may lodge a complaint with the CNIL:
Commission Nationale de l'Informatique et des Libertés — 3 Place de Fontenoy, 75007 Paris — www.cnil.fr
SHADY SQUID INK implements appropriate technical and organizational measures to protect your data:
Meduz uses automated algorithms to calculate affinity scores (trust and desire) based on your interactions. These scores influence the evolution of relationships with AI characters, in accordance with the game mechanics.
These automated processes have no legal effect on you nor do they significantly affect you outside of the gaming experience.
Meduz, developed by SHADY SQUID INK, is an application reserved for persons aged 18 and over. When creating a persona, the user must declare an age of 18 or above. Any declaration of an age below 18 results in the refusal to create the profile.
The application is rated 17+ on the App Store and Mature Content on Google Play, which activates the platforms' native parental controls.
SHADY SQUID INK strictly prohibits any content related to Child Sexual Abuse and Exploitation (CSAE). No such content may be created, shared, or solicited through the Meduz application. Any user identified as attempting to generate, share, or solicit CSAE content will be immediately banned and reported to the relevant authorities in accordance with applicable law.
Meduz implements technical moderation measures to automatically detect and block attempts to generate content involving minors. These measures include server-side moderation filters applied to every interaction.
OpenRouter Inc. is an aggregation service that routes requests to various AI model providers. Conversational data transmitted via OpenRouter may be processed by model providers hosted on this platform, in accordance with their own privacy policies and applicable data processing agreements.
SHADY SQUID INK exclusively selects models whose providers offer data protection guarantees compliant with the GDPR.
This policy may be updated in the event of legal changes or modifications to our practices. You will be notified by email or in the application of any substantial changes.